Hola! I’m Beatriz Faria. South Dakota-born, Caracas-raised. Design Obsessed.
I bring a passionate perspective and a strategic mind to every project. Specializing in Brand Identity and Packaging (especially for Food & Bev), I look beyond the visuals to find the "aha!" moments that make a product succeed.
Whether it’s reimagining a legacy brand or launching a disruptive new product, I design with the big picture in mind. I obsess over every touchpoint, from OOH ads to custom experiences, blending bold creativity with clear purpose.
My goal is simple: to partner with passionate people who love what they do and translate that passion into a visual world that connects. I believe design should be exciting, unexpected, and above all, human.
Ready to work together? 📩 design@bybeatrizfaria.com
Strategic Branding
Brand Strategy & Positioning | Visual Identity Systems | Concept Development | Brand Revitalization & Expansion
PACKAGING & CPG
Packaging Design (F&B Specialist) | Label Design & Print Systems| Unboxing Experience| Shelf-Impact Strategy
BRAND WORLD & ACTIVATION
Creative Direction | Campaign Art Direction | OOH Experiential Design | Custom Merch | Social Media | Art Direction | AI-Enhanced Visual Concepts
Some of the brands I've worked with! + some logos I've created :)
I believe that empowering creatives leads to better work for everyone. That’s why I founded a community of over 1,000 designers, creating a hub to advocate for fair pricing standards and connect talent with opportunity.
For my clients, this means access to an expansive network. When a project calls for specialized skills (like illustration, photography, or development, etc...) I integrate the best minds from my community, ensuring every touchpoint of your brand is crafted by an expert.
